https://fusified.ai/insights Practical knowledge on GEO, AI agents, automation and data — without the hype. en https://fusified.ai/insights/feat-geo-in-practice https://fusified.ai/insights/feat-geo-in-practice Tue, 07 Jul 2026 09:00:00 GMT A practical guide to Generative Engine Optimisation: the concrete levers that get ChatGPT, Perplexity, Gemini and Google's AI Overviews and AI Mode to name your brand as the source. GEO Research Ruben Boom https://fusified.ai/insights/monitor-brand-in-ai-answers https://fusified.ai/insights/monitor-brand-in-ai-answers Sat, 04 Jul 2026 09:00:00 GMT A practical guide to tracking how your brand shows up in AI answers: build a prompt set, test across models, log the results, and act on what you find. GEO Research Nigel van Gent https://fusified.ai/insights/talking-to-your-dashboard https://fusified.ai/insights/talking-to-your-dashboard Wed, 01 Jul 2026 09:00:00 GMT How asking your data questions in plain language works, why it speeds up decisions, and what makes the answers reliable enough to trust. AI Operations Nigel van Gent https://fusified.ai/insights/what-a-good-ai-benchmark-reveals https://fusified.ai/insights/what-a-good-ai-benchmark-reveals Sun, 28 Jun 2026 09:00:00 GMT Leaderboard scores are easy to quote and easy to be fooled by. Here is how to read AI benchmarks like a buyer and test whether a tool actually fits your job. AI Operations Ruben Boom https://fusified.ai/insights/which-processes-to-automate-first https://fusified.ai/insights/which-processes-to-automate-first Thu, 25 Jun 2026 09:00:00 GMT Your first automation sets the tone for every one after it. Here is a simple way to score candidate tasks and pick the one most likely to actually succeed. AI Operations Miguel Fuentes https://fusified.ai/insights/prepare-your-team-for-ai https://fusified.ai/insights/prepare-your-team-for-ai Tue, 23 Jun 2026 09:00:00 GMT AI adoption fails on people, not technology. Address the fear, find real use cases with your team, train them, and give a safe space to practise. AI Operations Ruben Boom https://fusified.ai/insights/ai-agents-human-in-the-loop https://fusified.ai/insights/ai-agents-human-in-the-loop Sat, 20 Jun 2026 09:00:00 GMT AI agents can take real action across your systems. Keep a person on the high-impact steps and you get automation speed with human judgement and accountability. AI Operations Miguel Fuentes https://fusified.ai/insights/messy-data-get-a-grip https://fusified.ai/insights/messy-data-get-a-grip Thu, 18 Jun 2026 09:00:00 GMT You do not need a months-long clean-up to trust your numbers. Start from one decision that matters and fix only the data that feeds it. AI Operations Nigel van Gent https://fusified.ai/insights/citable-content-7-principles https://fusified.ai/insights/citable-content-7-principles Tue, 16 Jun 2026 09:00:00 GMT AI models quote content that is clear, specific and easy to extract. Seven concrete principles to make yours the source they cite, not skip. GEO Research Ruben Boom https://fusified.ai/insights/forecasting-for-smes https://fusified.ai/insights/forecasting-for-smes Sun, 14 Jun 2026 09:00:00 GMT You do not need a data science team to forecast well. Start with the numbers you already have, a simple baseline you trust, and grow from there. AI Operations Nigel van Gent https://fusified.ai/insights/rag-explained https://fusified.ai/insights/rag-explained Fri, 12 Jun 2026 09:00:00 GMT A plain-English guide to Retrieval-Augmented Generation: how it grounds an AI assistant in your own documents, where it helps, and what makes it work. AI Operations Miguel Fuentes https://fusified.ai/insights/geo-vs-seo https://fusified.ai/insights/geo-vs-seo Thu, 11 Jun 2026 09:00:00 GMT AI assistants increasingly answer questions instead of listing links. Here is what GEO adds to your SEO, and a clear keep-doing and start-doing split. GEO Research Nigel van Gent https://fusified.ai/insights/eu-ai-act-article-4 https://fusified.ai/insights/eu-ai-act-article-4 Wed, 10 Jun 2026 09:00:00 GMT Article 4 of the EU AI Act asks organisations to make sure staff who use AI understand it. Here is what it means and a calm way to comply. AI Operations Ruben Boom